Geoff McGrath has twenty years experience in technological innovation from conceptual engineering design and development to sales and business development for blue chip and start-up companies alike. A mechanical engineer by training his career spanned most branches of engineering from mechanical, aeronautical, civil, chemical and petroleum engineering before changing focus to telecom, media and entertainment in the Internet boom and now back to McLaren Applied Technologies as managing director. His current focus is on developing breakthrough performance solutions in fields as diverse as sports, health and wellness and operations through the application of McLaren Technology and design.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)